+32 473 52 49 31Mon–Fri · 08:30–18:00
Prefer to talk it through first? Just give us a call.
Make IT So
Make IT So · STRATEGY & ROADMAP

A plan on a single page.

You know where you want to take your company. But you need structure and steering to actually get there. Within two to four weeks we turn your digital ambition into a plan that is clear to you, your team and your partners.

Jan FestjensWalter Swaenepoel
Jan draws up your roadmap himself.
Together at the table, not an off-the-shelf template.
Duration
2 to 4 weeks
Deliverable
One page + appendix
First conversation
30 min, no obligation
01 · Sound familiar?

You know what you want, but not which route to take.

Three of the moments when companies call us for an intake. If one of them sounds familiar, you're in the right place.

A

There are too many options on the table and you can't see which should come first.

You get quotes from three suppliers, an internal wish list from two teams and an idea from the accountant about what absolutely has to come first. It feels like comparing apples and oranges. We bring them together in one conversation and propose one route you can defend.

B

A vague plan that has been sitting in a drawer for months.

Someone internally once wrote a document, or a consultant left a presentation behind three years ago. Nobody knows whether it still holds or what it would add for your company today. We read it, talk to the people involved, and within two weeks give you a revised plan that actually works.

C

Endless meetings without ever making the call.

Management wants to take a digital step, but every meeting ends with 'we'll come back to it'. We facilitate the choices. Not by deciding for you, but by laying the implications of each option clearly on the table so you can choose sharply yourselves.

Where you stand now

From scattered quotes and
half-finished plans to a single page.

Most SMEs aren't short of ideas, they're short of overview.

Today
  • Three quotes you can't compare
  • Everyone has an opinion, nobody has an order
  • A budget that remains a stab in the dark
  • A feeling that 'we have to do something'
After the roadmap
  • Five steps, in the right order, with a reason
  • For each step: what, who, when, rough cost
  • One page you can show to everyone
  • Peace of mind: you know what the first step is

Take our free quickscan first. It takes 10 minutes and we won't sell you anything.

Walter Swaenepoel
Walter Swaenepoel
Reads your logs in person
02 · How an intake runs

Four weeks. One concrete plan.

Listen first, then structure, then test with the partners, and finally deliver. Every week ends with something you can read, not with status updates about status updates.

Week 1

Listen

We talk to your management, your IT lead and, where it makes sense, a few people from the team who work with the current systems every day. We read old plans, quotes and strategy documents. No judgement, just understanding where you're coming from.

Week 2

Structure

We bring what we saw together into three to five scenarios. For each scenario we describe scope, lead time, budget order of magnitude and risks. Not a polished PowerPoint, but a working document you're free to cut and paste in.

Week 3

Test with partners

We test the scenarios with the partners who may get a role. Not to ask for their approval, but to reality-check lead times and costs. You don't have to hold those conversations yourself.

Week 4

Deliver

One page for the board with scope, route, first priorities and an estimated cost order of magnitude. Behind it sits an appendix with the scenarios, risks and assumptions you can fall back on later. On top of that we schedule a two-hour working session to go through it together.

03 · During the intake

What we do. What you do.

An intake only works if both sides deliver. We want to be clear up front about who carries what.

What we do

The work you don't have time for and that we're hired to do.

  • Planning and holding interviewsWe arrange the meetings with your people, your partners and possibly your customers. You don't have to juggle calendars.
  • Reading and synthesising documentsOld plans, quotes and strategy notes: we read everything, pull out what's relevant and discard the rest.
  • Writing the page and the appendixOne version and one truth, no version-7-final-final.docx.

What you do

Work only you or your team can do.

  • Making time for interviewsCount on 3 to 6 hours of your time spread over the 2 to 4 weeks, plus 1 to 2 hours per key person on your team.
  • Deciding at the endWe deliver the scenarios. You choose which one we follow. We advise, you decide, always in that order.
04 · What an intake delivers

After two weeks there was a plan everyone understood.

An SME from the manufacturing sector came to us with three suppliers, an internal wish list and no direction. After the intake phase they knew which two things they would do first, and which later. After that they dared to choose their partner.

ManufacturingMultiple suppliers2-week intake
“We had plenty of plans lying around. What we didn't have was a document that management, IT and partners could read without arguing about what exactly it meant. Now we do.”
Manufacturing SME
Management
The end product

One page. Not a
40-slide deck.

A roadmapEen digitale roadmap is je stappenplan voor digitalisering: welke stappen je in welke volgorde zet, zodat je niet alles tegelijk hoeft te doen. you can print out and put on the table. Everyone sees at a glance what happens when, who does it, and roughly what it costs.

Jan Festjens

If I can't get it onto a single page, I don't understand it well enough yet.

Jan · on how we plan
What's in it

Six things that come back
in every roadmap.

Every plan is different, but these are the questions we always answer. None of it is technical for the sake of being technical.

01

Where you really stand now

An honest snapshot of your systems, data and way of working, without making it look better than it is.

02

What first, what later

The order that carries the least risk and delivers something fastest. Not everything has to happen in year one.

03

Which partners you need

For each step: do you do it with an existing partner, a new one, or in-house? With the reason attached.

04

Roughly what it costs

A range per step, enough to defend a budget to management or the bank.

05

Who carries it

The people side too: who owns it internally, who is affected, what it means for your team.

06

The first step for Monday

One concrete action so the plan doesn't stay in a drawer but actually gets carried out.

05 · Frequently asked questions

What clients ask before they sign.

Missing one? Call or email. We answer without a sales pitch.

Another question? Call us for half an hour

How long does a strategy and roadmap intake take?

Usually 2 to 4 weeks. Two weeks for the basics (interviews + reading + scenarios), three to four weeks if partner sparring or wider stakeholder validation is needed. We set out in an intake proposal up front what's realistic for your situation.

What if after the intake I decide to go elsewhere for delivery?

No problem. The page and appendix are yours. They aren't tied to us or locked away in a tool we manage, so you can take them to any party. We don't see an intake as a stepping stone to a follow-up assignment, but as a product that stands on its own.

Do you work by the hour or at a fixed price for the intake?

A fixed price per scope. In the first conversation we decide together which scope is realistic (narrow or broad, 2 or 4 weeks) and give you a fixed price. No surprises afterwards and no hours billed after the fact.

How many people from my team need to be involved?

Count on 3 to 6 hours of your own time spread over the period, plus 1 to 2 hours per key person on your team. We don't want to swallow up your whole organisation. We do want to talk to the right people briefly enough to understand.

What if our strategic picture still isn't clear after the intake?

Then we say that too. Sometimes after 2 weeks it turns out a different conversation is needed first (for instance about the business strategy itself, not its digital side). In that case you get a short memo with our observations and what we think is needed first. No invoice for work that didn't have the right shape yet.

Do we get the roadmap as a slide deck or only as a page + appendix?

By default you get the page and appendix. A slide deck is possible on request, but it costs us an extra half day, which we quote separately. In our experience, a single page for the board works better than 30 slides nobody opens again after the presentation.

Start with the intake, or let us guide the whole project.

Jan Festjens
Jan Festjens
Picks up the phone himself